Casale Monferrato — Asbestos Shadow Conspiracy
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Casale Monferrato, Piedmont, ItalyCasale Monferrato — Asbestos Shadow Conspiracy
📍 Casale Monferrato, Piedmont, Italy·🕐 2h30 – 3h·📍 ~2.5 km
Also available as:HistoricalMysterySupernatural

Casale Monferrato — Asbestos Shadow Conspiracy

Uncover the hidden conspiracy behind Eternit's asbestos cover-up in Casale Monferrato. Decode clues from factories, memorials, and canals to expose the truth and deliver justice for 1,800 victims.

📱 1 to 10 phones · 1 team per phone · Independent codes

Difficulty
·From age 14 years
Starting point :Piazza Castello, 15033 Casale Monferrato AL, Italy

In the heart of Casale Monferrato, the 'White Town,' the Eternit factory spewed asbestos dust from 1907 to 1986, blanketing homes and streets in deadly powder

8
stages
~2.5 km
route
2h30 – 3h
at your pace
🚶
walking

Casale Monferrato — Asbestos Shadow Conspiracy

Immerse yourself in Casale Monferrato, a Piedmontese city where the echoes of a glorious past of the Marchesi del Monferrato blend with the persistent shadow of an industrial tragedy.

Step into the shoes of a young archivist for Magistrate Raffaele Guariniello, on a secret mission in Casale Monferrato in 2026. Your objective: unearth the last secrets of the Eternit case, to ensure justice is served. Starting from Piazza Castello, the central point of the historic district, you embark on an immersive 1.5 km journey that will keep you on edge for approximately 165 minutes. At each stage, open your phone: augmented reality archive documents appear on medieval facades, audio testimonies emerge from narrow alleys, and visual clues appear on monuments. A former worker appears at the Ex stabilimento Eternit, a plan of the Marchesi del Monferrato takes shape on the Castello, and the relics of Sant'Evasio seem to whisper secrets in the Cattedrale. More than an outdoor escape game: an interactive visit immersed in the history of Piedmont, with anecdotes revealed at each stop and confidential sites that classic guides overlook.

Far more than an escape game

A game, a guided tour and a heritage guide — all in one

You're not just buying an escape game. You're carrying a living guide — historical anecdotes, forgotten legends, key monuments, hidden architecture — unfolding as you go.

🏛️
Hidden historical gems

At each stop, places ordinary guides miss — secret façades, sculpted crests, alleys steeped in history.

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Anecdotes & legends

Every riddle is rooted in a real historical fact or local legend. You leave with dozens of stories to tell.

🏗️
Architecture & heritage

Learn to read buildings — flamboyant Gothic, Baroque, Art Deco — like a real art historian, while having fun.

🚶‍♀️
Immersive wandering

Walk through the city like a novel's character — every alley becomes a stage, every square a theatre.

🎙️
Immersive audio narration

A voice walks with you at every step, tells the story of each place, reads clues, adds a cinematic feel.

📲
Yours forever

Keep access to the guide & game for 1 year. Come back any time, share it with friends.

« You will not leave this city the way you entered it. »

How does it work?

🏛️
Outdoor escape game

Explore the city on foot solving puzzles based on real historical facts. No locked room — the city is your playground.

📱
On your smartphone

No app to download. Play directly from your browser. Guided step by step, at your own pace.

👨‍👩‍👧‍👦
Unlimited players

One purchase per phone is enough. Play with family, friends or as a couple — everyone participates.

🎯
Augmented reality

Point your phone at the façade: a historical character appears and speaks to you in your language. Golden letters magically write themselves on the wall to reveal the puzzle answer.

🤖
AI that helps you

Stuck? Progressive personalised hints. The character repeats the puzzle on demand — at your own pace.

🗣️
32 languages

French, English, German, Spanish, Italian + 27 other languages auto-translated by AI.

🎟️

Want to go deeper?

Places tied to your adventure — optional entries, totally up to you · per person

Civic Museum and Gipsoteca Bistolfioptional
€5. Explore art collections, including works by sculptor Leonardo Bistolfi, for an immersion in Casale Monferrato's local culture.
Optionnel
/pers.
Synagogue of Casale Monferratooptional
€8. Discover one of the most beautiful Baroque synagogues in Piedmont, dating from the 16th century, with its Jewish museum.
Optionnel
/pers.
Monferrato Wine Tastingoptional
From €15. Savor local grape varieties like Grignolino or Barbera in a traditional cellar around Casale Monferrato.
Optionnel
/pers.
Hiking in the Monferrato Hillsoptional
Free. Explore the UNESCO World Heritage wine landscapes, offering panoramic views of the Piedmont region.
Optionnel
/pers.
Budget if you do them all / pers.~0

The story that haunts this land

Votre enquête commence sur la Piazza Castello, la place principale de Casale Monferrato, point de départ de votre exploration du patrimoine historique du Piémont. C'est ici que le Castello del Monferrato, une forteresse du XIe siècle, se dresse fièrement. Cette résidence des seigneurs de Monferrato jusqu'au XVe siècle est un témoignage du pouvoir des Marchesi del Monferrato. Autour de la place, des bâtiments médiévaux et Renaissance racontent des siècles de rassemblements publics, offrant un cadre riche pour votre mission d'archiviste dans cette ville du Piémont.

Poursuivant votre circuit thématique, vous longez l'Ex stabilimento Eternit, une usine qui opéra de 1907 à 1986, produisant des matériaux en amiante. Ce site, bien que fermé en 1986 et encore en décontamination en 2026, est au cœur de l'enquête du magistrat Raffaele Guariniello, qui a mis en lumière environ 1700 décès par mésothéliome liés à l'amiante. Sa proximité avec le parcours historique autour de Piazza Castello souligne la superposition des époques à Casale Monferrato, où l'histoire industrielle a marqué profondément la vie des habitants.

Le parcours vous mène ensuite au Palazzo San Giorgio, un bâtiment historique du XIVe siècle situé dans le centre historique de Casale Monferrato. Cet ancien siège municipal médiéval, avec son architecture gothique piémontaise typique, offre un contraste saisissant avec l'histoire plus récente de la ville. En traversant les ruelles étroites de Casale Monferrato, vous découvrez comment les institutions politiques et la vie quotidienne s'articulaient autour de ces édifices, bien avant l'ère industrielle qui a transformé la région.

Votre balade vous conduit inévitablement à la Cattedrale di Sant'Evasio, également connue sous le nom de Duomo di Sant'Evasio. Consacrée en 1007 et reconstruite aux Xe-XIe siècles sur un site paléochrétien, cette église épiscopale majeure est un Monument National. Sa crypte du Xe siècle abrite les reliques de Sant'Evasio, martyr du IVe siècle, en faisant un lieu de pèlerinage clé et une étape essentielle du circuit piéton à environ 300m de Piazza Castello. Ce monument est un pilier de l'histoire de Casale Monferrato et du patrimoine religieux du Piémont.

À la fin de votre exploration, vous aurez non seulement découvert les monuments du Piémont, mais aussi compris la complexité de Casale Monferrato. De l'ascension des Marchesi del Monferrato au Castello, en passant par la dévotion autour de Sant'Evasio dans la Cattedrale, jusqu'à la tragédie moderne de l'Ex stabilimento Eternit, cette visite interactive vous offre une perspective unique. Les indices recueillis vous permettront de boucler votre dossier pour le magistrat Guariniello, tandis que le circuit thématique aura révélé les multiples facettes de l'histoire de Casale Monferrato, ville où le passé médiéval et les défis contemporains se rencontrent.

1907
Eternit factory established in Casale Monferrato, marking the beginning of the asbestos era.
1986
Closure of the Eternit factory in Casale Monferrato following revelations about asbestos toxicity.
2012
First instance conviction of Stephan Schmidheiny and Louis de Cartier de Marchienne for malicious environmental disaster.

The Route

8 stages through the city

The gameplay: AR, camera, hidden clues

📱Search clues with your cameraRA

At each stop, open your phone camera: an augmented reality character appears on the façade and speaks your language. Hunt the clue — it materializes as golden letters on the real wall or floats in front of you. When you find it, the phone vibrates, an AR chest opens and reveals your answer fragment. 8 stops, 8 clues to find with the camera, 1 final code.

🎭

The stops on your route are a surprise. You'll discover them one by one, guided by your phone, starting from the meeting point.

8
original puzzles
24
min of narration
🪙 24
TripCoins granted
16
GPS waypoints

How does it work with a group?

One phone = one team. Pick the number at checkout (1 to 10).

🧍
1 phone

Solo, or a group sharing the screen. One team, one code.

👥
2-3 phones

Family, couple, or 2-3 teams competing. Each phone has its own code and its own score.

👨‍👩‍👧‍👦
4 to 10 phones

Friends, bachelor/bachelorette, small office outing — each their own code, each plays at their own pace. Tiered pricing then €6 flat per phone from the 6th.

  • All codes are independent — play at the same time OR separately, each team advances at its own pace.
  • Leaderboard between your teams + global game leaderboard — each score appears in the public ranking.
  • More than 10 phones or need a personalized quest? Discover custom tours.
🕒No date to pick · Code valid 1 year · Play whenever you want

Ready to live this adventure?

Get my code · 12€

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Practical info

Starting point
Piazza Castello, 15033 Casale Monferrato AL, Italy
Directions on Google Maps
🕐
Duration
2h30 – 3h
At your own pace
👥
Players
2-6 people
From age 14
📍
Distance
~2.5 km
City center and surroundings
Accessibility
Partial
Some gentle slopes
🌐
Languages
17 languages
Built-in translation

Why this route?

⚖️

The Judicial Odyssey

Relive the stages of a historic trial, from victim mobilization to the convictions that marked a global turning point.

🎗️

The Duty of Remembrance

Honor the memory of thousands of asbestos victims and understand how Casale Monferrato became a symbol of resilience.

🏭

The Industrial Legacy

Discover the history of the Eternit factory, its impact on the city, and the transformation of a death site into a place of life and remembrance.

Against oblivion, memory is our greatest victory.

Casale Monferrato's fight for justice.

★ Innovation 2026

9 features nobody else has

OddballTrip combines gamified play, augmented reality and AI. All our competitors deliver 1 or 2 of these angles. We deliver all 5.

🎁

AR treasure chest

A golden chest floats in front of the monument. Tap → opening animation → reveals a secret message.

🧙

AR narrator character

Point your phone at the façade: a knight, witch, monk, sailor, detective or ghost appears full-screen and speaks to you in your language with their dedicated ElevenLabs voice (each character has their own unique voice) — your living guide.

📜

Magic golden letters

At the puzzle climax, golden letters magically write themselves on the real wall — that's the puzzle answer. An unforgettable visual effect.

🎧

Written + audio narration

Every puzzle available as text AND voice-over: read at your own pace or listen eyes-free while walking. Great in groups and for accessibility.

🧭

360° radar + vibration

A mini-radar shows the target even behind you, and the phone vibrates when you aim in the right direction.

📸

Heritage storytelling

Every puzzle weaves in real historical facts (architecture, era, anecdotes). You learn by playing — like a gamified audioguide.

🤖

Progressive AI hints

3 levels of AI-generated help: vibe → where to look → answer format. You're never stuck.

🤳

AR selfie memento

At the end of the game, capture a selfie with OddballTrip banner + mascot, shareable on Instagram, WhatsApp, TikTok.

📱

Zero app to install

PWA technology: open the link, it plays in your browser. Same quality as an app, no App Store hassle.

Frequently asked questions

Q01Do I need to download an app?

No, never. You get a link, you click, it plays in your browser. That's the point of a PWA: same as an app, without the hassle.

Q02Does it work offline?

GPS yes (handled by your phone). Maps yes (tiles cached). AI and hints need an intermittent 4G connection.

Q03How long does a game take?

1 h 30 to 2 h 30 depending on your pace. The timer runs but only for the leaderboard — you play at your own tempo.

Q04What happens if I'm stuck?

You get 3 levels of hints per puzzle (increasing penalty). If truly stuck, you can skip the step (45-min penalty but you keep going).

Q05What's the age range?

From 12 without an adult, from 6 with an adult reading puzzles. Works for families, couples, friend groups, companies.

Q06What if my city isn't in the catalogue?

Pre-register or contact us — we'll email you as soon as your city is live.

Q07What is augmented reality exactly?

Point your phone at the façade: a historical character appears full-screen and speaks to you in your language. At the puzzle climax, golden letters magically write themselves on the real wall — that's your answer. After each puzzle solved, a treasure chest floats in front of you. Seeing is believing.

Avis des aventuriers

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Your turn to play

Immerse yourself in Casale Monferrato, a Piedmontese city where the echoes of a glorious past of the Marchesi del Monferrato blend with the persistent shadow of an industrial tragedy.

12€
1 phone
23€
2 phones
33€
3 phones
42€
4 phones
50€
5 phones
56€
6 phones
62€
7 phones
68€
8 phones
74€
9 phones
80€
10 phones

1 purchase = 1 phone. Play several on the same device.

🕒No date to pick · Code valid 1 year · Play whenever you want
Get my code · 12€

No calendar booking. Code sent immediately by email.

🔒Secure payment · Code in 5 min · Free cancellation

🪙+24 TripCoins granted with your booking