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Uncover the Free Traders' secret smuggling network in Blakeney. Decode hidden signals, track illicit routes, and unearth the lost cache of contraband before it's gone forever.
📱 1 to 10 phones · 1 team per phone · Independent codes
In the misty marshes of 18th-century Norfolk, Blakeney’s Free Traders defied London's crippling taxes on tea, brandy, and silk
You are William Sawle, a notorious Blakeney smuggler in the late 18th century.
Your urgent quest: recover a hidden treasure before customs officers seize it. Your route
Immerse yourself in Blakeney's ancient alleys, where tales of smugglers and maritime secrets from the Norfolk Coast Area of Outstanding Natural Beauty still echo.
Your quest for the lost smugglers' cache in Blakeney begins at the Blakeney Guildhall, a 14th-century building listed Grade II* by Historic England in 1951. This former guildhall for merchants was the heart of Blakeney's prosperous medieval port, a place where commercial transactions reportedly coexisted with smuggling activities. Located on High Street, this intact Tudor monument is the ideal starting point to unravel the threads of a history where maritime trade and brandy and tobacco smuggling intertwined in the 17th and 18th centuries. The stone walls of the Guildhall, which have seen generations of merchants pass, may hold the first clues of your journey through Norfolk.
About 300 meters on foot via High Street, you reach St Nicholas Church, a parish church built mainly between 1430 and 1500 in Perpendicular style. Its 30-meter high tower served as a lighthouse for ships approaching Blakeney port, guiding sailors and smugglers towards Blakeney Quay. The building contains elements related to local maritime history, with references to shipwrecks and coastal rescues. It is here, under the gaze of saints and lost sailors, that John Goggs, a local fisherman and smuggler, is said to have hidden crucial documents before his reported capture in 1822. The stained-glass windows and stones of this Norfolk church might reveal the next steps of your itinerary.
The route then leads you to Blakeney Quay, a historic quay dating from the 14th century, when Blakeney was a major port exporting wool and importing wine. This was the nerve center of medieval trade and, later, a hub of active smuggling. Nearby, Blakeney House, a 17th-century home formerly Langham's Manor, testifies to the post-medieval era when smuggling was common in Norfolk ports. Its Georgian architecture with 18th-century extensions reflects the opulence of merchants involved in coastal trade. It was here, facing Blakeney Point (accessible on foot in 1 km), that illegal cargoes were unloaded under cover of night, and where secret messages could be exchanged between accomplices.
Your exploration then takes you towards the Blakeney National Nature Reserve, designated in 1969 and covering 1100 hectares of marshes and dunes. While its main attraction today is the nesting of common seals, with over 4000 annual births, this site offered an ideal terrain for smugglers' clandestine activities. Access from the Quay, with a 1.5 km walking path leading to Blakeney Point, was once a discreet route to transport goods inland, away from the prying eyes of authorities. The wild landscapes of the Norfolk Coast Area of Outstanding Natural Beauty then concealed secret paths and improvised caches.
Finally, your adventure leads you to Blakeney Mill, an 18-meter high windmill built around 1760 and restored in 2013 by the Norfolk County Council. Visible 500m from the center via Back Lane, this emblem of Blakeney's coastal landscape, used to grind wheat until the early 20th century, could have served as a landmark or hiding place for smugglers. Further on, 2 km from Blakeney, Glandford Bridge, a 15th-century stone bridge over the River Glaven, built around 1420 and listed as a Scheduled Monument, represents a historical link with river transport supporting the port's trade. This thematic circuit through Norfolk's heritage will have immersed you in an era where Blakeney's coastline was the scene of a constant game of hide-and-seek between law and shadow merchants.
Explore the city on foot solving puzzles based on real historical facts. No locked room — the city is your playground.
No app to download. Play directly from your browser. Guided step by step, at your own pace.
One purchase per phone is enough. Play with family, friends or as a couple — everyone participates.
Point your phone at the façade: a historical character appears and speaks to you in your language. Golden letters magically write themselves on the wall to reveal the puzzle answer.
Stuck? Progressive personalised hints. The character repeats the puzzle on demand — at your own pace.
French, English, German, Spanish, Italian + 27 other languages auto-translated by AI.
The game downloads to your phone on start. Once the "✓ Downloaded" indicator appears, everything works without data — narration, AR, GPS and puzzles. Perfect abroad without a data plan.
Places tied to your adventure — optional entries, totally up to you · per person
5-10 curated sites across the territory
The gameplay: AR, camera, hidden clues
At each stop, open your phone camera: an augmented reality character appears on the façade and speaks your language. Hunt the clue — it materializes as golden letters on the real wall or floats in front of you. When you find it, the phone vibrates, an AR chest opens and reveals your answer fragment. 8 stops, 8 clues to find with the camera, 1 final code.
The stops on your route are a surprise. You'll discover them one by one, guided by your phone, starting from the meeting point.
One phone = one team. Pick the number at checkout (1 to 10).
Solo, or a group sharing the screen. One team, one code.
Family, couple, or 2-3 teams competing. Each phone has its own code and its own score.
Friends, bachelor/bachelorette, small office outing — each their own code, each plays at their own pace. Tiered pricing then €6 flat per phone from the 6th.
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Discover how smugglers used tidal cycles for their nighttime operations
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High tide, hidden fortune
The Norfolk smugglers' adventure
OddballTrip combines gamified play, augmented reality and AI. All our competitors deliver 1 or 2 of these angles. We deliver all 5.
A golden chest floats in front of the monument. Tap → opening animation → reveals a secret message.
Point your phone at the façade: a knight, witch, monk, sailor, detective or ghost appears full-screen and speaks to you in your language with their dedicated ElevenLabs voice (each character has their own unique voice) — your living guide.
At the puzzle climax, golden letters magically write themselves on the real wall — that's the puzzle answer. An unforgettable visual effect.
Every puzzle available as text AND voice-over: read at your own pace or listen eyes-free while walking. Great in groups and for accessibility.
A mini-radar shows the target even behind you, and the phone vibrates when you aim in the right direction.
Every puzzle weaves in real historical facts (architecture, era, anecdotes). You learn by playing — like a gamified audioguide.
3 levels of AI-generated help: vibe → where to look → answer format. You're never stuck.
At the end of the game, capture a selfie with OddballTrip banner + mascot, shareable on Instagram, TikTok.
PWA technology: open the link, it plays in your browser. Same quality as an app, no App Store hassle.
You arrive in Blakeney Point and historic village, open the link on your phone, the story starts. It's the modern outdoor escape game: audio narration, camera puzzles, final code unlocked as a team. No install. No need to book a time slot.
Easy stroll: between stops you walk 3 to 7 minutes. No tough climbs unless flagged on the product page. If you really want to push, you can jog between stops, but that's not the point.
No, solo works very well. The outdoor escape game format in self-guided mode leaves room for introspection: read the story at your pace, hunt clues like a detective. 2-6 players is more social, solo is more contemplative.
Spring and autumn are the best seasons: mild temperatures, fewer tourists, gorgeous light. Summer is also great but go for early morning before 11 or late afternoon. Winter is perfectly playable, especially in southern cities — Blakeney Point and historic village often feels more authentic then.
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Immerse yourself in Blakeney's ancient alleys, where tales of smugglers and maritime secrets from the Norfolk Coast Area of Outstanding Natural Beauty still echo.
1 purchase = 1 phone. Play several on the same device.
No calendar booking. Code sent immediately by email.
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Coupe-file disponibles pour les sites payants de votre parcours. Gagnez du temps, vivez l'aventure pleinement.
5€. Explorez les expositions sur l'histoire de la pêche et du commerce côtier à Blakeney, avec des artefacts des XVIIe et XVIIIe siècles.
8€. Admirez ce moulin à vent iconique du XVIIIe siècle, restauré et transformé en chambre d'hôtes, offrant une vue sur les marais de Cley.
25€ par personne. Savourez des crabes frais et des homards pêchés localement, une spécialité de la côte de Norfolk, dans une ambiance de port.
18€ par personne. Embarquez pour une sortie en mer d'une heure et demie pour observer les colonies de phoques communs et gris de la réserve naturelle.
💡 Réservation optionnelle — vous pouvez aussi acheter sur place. Tous les liens ouvrent dans une nouvelle fenêtre, votre visite OddballTrip reste préservée.